MOCA Dashboard

The MOCA console offers a real time dashboard that informs you of key performance indicators per App configured.

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Each field has description pop ups once you hover the mouse over them. We’ll proceed to explain each one that appears in the Dashboard section of the console:

• App Installs - Total number of users (new and returning) that have, at least, installed and ran the app.
• Logged Users - Total number of users that logged into this app at least once.
• Sessions / User - Average number of times the user opens this App.
• Sessions Length - Average time the users spent engaged in the App.
• Geo-located Users - Total number of users that opted in for location sharing within this App.
• Push Audience - Total number of users that opted in for Push notifications within this App.
• App versions - Relative number of users running a specific version of the App.
• Geo-location sharing - Amount of permissions given for Geolocation (enabledAlways is recommended).
• Top OS versions - Percentage of operating systems in which the App was installed.

 

The dashboard lets you, at a glance, see the audience and engagement the App has at the time. It also gives you insight into the popular configurations and lets you assess technological challenges that minimize adoption rates.

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